The “You Call This Journalism?” Department

The Inquirer isn’t normally this silly, and it isn’t even April 1. Nick Farrell writes:

Why Apple might regret the Ipad [sic]

THE IPAD HAS DOOMED Apple, according to market anlaysts [sic] that are expecting the tablet to spell trouble for its maker. … Rather than killing off the netbook, the Ipad [sic] is harming sales of the Ipod [sic] and Macbooks… if the analysts are right the Ipad [sic] has killed the Ipod [sic] Touch.

This is just silly, for four reasons. Three are obvious:

  • The iPod Touch fits in your pocket and can be easily with you all the time. Nothing bigger can ever kill it, but only replace it for a subset of users who don’t need in-pocket portability. (Besides, even if all iPod Touch buyers bought an iPad instead, the latter is more expensive and so the correct term would be not “kill” but “upsell”.)
  • The laptop has a real keyboard and full applications. Nothing not full-featured can ever kill it, but only replace it for a subset of users who don’t need the richer experience and applications.
  • Even if it was killing the other business outright, which it isn’t, it’s always better to eat your own lunch than wait for a competitor to do it.

And the fourth reason it’s silly? Let’s be very clear: The iPad has sold 1 million units in its first 28 days. At $500-700 a pop, that means the iPad is becoming a new billion-dollar business in two months.

Nick, I don’t think “regret” is the word you’re looking for.